ASSK ACADEMY OF BUSINESS AND MANAGEMENT

ASSK ACADEMY OF INTERNET MARKETING (AAIM)

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Professional Program in Digital Marketing (AAIM)

Professional Program in Digital Marketing (AAIM)

ASSK Academy of Internet Marketing (AAIM) is the rapidly growing and pioneering institute dedicated to train would-be Digital Marketers with new age competence and futuristic vision. We teach marketing aspirants how to reach the targeted audience with lesser acquisition cost in the best way possible. Our faculty makes sure that each student becomes a proficient digital marketing expert. After completing this course student will be ready to take the professional challenges in a better way.

Our Mission

The Government of India expected to create a digital architecture for the delivery of services, assist spread digital literacy in the nation and make the citizens of India digitally empowered as a result. Mission of our professional course is to be the essential part of the motivated Digital India Campaign.

Our Vision

Digital India is becoming the prominent vision for the Nation. In this conduct, if all goes according to plan, this concept of Digital India will give great help to the Indian economy. As a result of this economic boost the entire will look towards India with a different perspective. It's an enormous technical accomplishment. This digital advancement can give India exposure to the world. Moreover, a major open door is to grasp the internet services. The initiative has prospered in connecting mammoth number of folks to the Internet. Digital India anticipates to make us a leader in the field of Digital Education.

  • Myntra
  • Hindustan Times
  • Jabong
  • Flipkart
  • Make My Trip
  • Snapdeal
  • Yatra
  • Google
  • Lybrae
Digital Marketing

About Digital Marketing

In basic terms, Digital Marketing is the endorsement of products or brands with the assistance of one or more forms of electronic media. Digital Marketing is different from Traditional Marketing as it involves the use of channels and techniques that facilitate an organization to study marketing campaigns. Professionals working in this field need to understand what is functioning and what isn't – usually in real time.

Who are Digital Marketers in Digital Marketing?

The professionals associated with Digital Marketing are the Digital Marketers. These people scrutinize things like what is being seen? And how frequently and for how much time? They analyses which type of content works and doesn't work, etc. Different marketing channels include wireless text messaging, mobile apps, mobile instant messaging, electronic billboards, podcasts, radio channels and digital television etc.

Eligibility

<h4>Eligibility</h4>
Digital Marketing

AAIM Advantages

  • Faculties with decade of experience.
  • Job oriented Industry relevant curriculum.
  • Conceptual training methodology.
  • Project and Lab based training.
  • Demo classes available.
  • Backup classes till one year.
  • Tab will be provided for lab activity.
  • Flexible class timings.
  • 100 % Placement Assistance letter at the time of joining
  • Paid internship for two months after classroom training

Who Can Join

  • Students who want to upskill in Digital Marketing to explore a wide range of career opportunities.
  • Marketing & Advertising Professionals who need to understand Digital Marketing or get more out of their Digital channels.
  • Small & Medium business owners (Entrepreneurs) who need to maximize online channels for enhancing growth of business visibility and sales.
  • Government Service Professionals or Ministries who want to be up-to-date with the changing trends & form strategies in-tune with changing times and government policies
  • Freelancers – Who wants to enhance earnings.
  • Working professionals from advertising , marketing, information technology, sales, or business development who wants to specialize in Digital Marketing
Digital Marketing

Module 1: Introduction to Digital Marketing

  • Changing Trends in Digital Marketing
  • Digital Marketing Techniques Overview

Module 2: Website Optimization and Usability

  • Changing Trends in Digital Marketing
  • Digital Marketing Techniques Overview
Website Optimization and Usability
Search Engine Marketing

Module 3: Search Engine Marketing (SEM)

  • Google AdWords & Bing Advertising
  • Benefits & Challenges of Display Advertising

Module 4: Digital Display Advertising

  • Remarketing Campaigns
  • Cross Device Marketing
Digital Display Advertising
YouTube Advertising

Module 5: You Tube Advertising

Module 6: Social Media Marketing (SMM)

  • Effective Social Media Strategy
  • Paid Campaigns on Social Media Platforms
Social Media Marketing
Search Engine Optimization

Module 7: Search Engine Optimization (SEO)

  • Google Algorithm updates
  • White Hat SEO Strategies

Module 8: Mobile Marketing

  • Introduction to Mobile Marketing
  • Google AdWords & Bing Advertising
Mobile Marketing
Affiliate Marketing

Module 9: Affiliate Marketing

  • Best affiliate sites for monetization
  • Integrating affiliate strategies into your marketing mix

Module 10: Email Marketing

  • Email Design and Functionality
  • Email Marketing Analytics
Email Marketing
Lead Generation for Business

Module 11: Lead Generation for Business

Module 12: Web Analytics

  • Understanding Data than Matters
  • Setting up Google Analytics
  • Understanding user data
Web Analytics
FAQ

Miscellaneous

  • What is the duration of the Course?
    • The course duration is of 144 hrs, spread across
    • Weekdays- 3 hours / Day (4 Days/Week)
    • Weekends -6 hours / Days (Saturday & Sunday)
  • Is it an Online or Classroom Training?

    It is a classroom training program conducted by Digital Marketing Experts.

  • Do you provide any certificate at the end of the course?

    The training program includes evaluation system to judge your subjective knowledge and practical implementation success rates. You get the certificate after successfully completing your training programs.

    On completion of the program we conduct an exam, based on the performance of which you will get certificate. The students are provided with

    • Participation Certificate if they score less than 50% in the exam.
    • Certificate of Excellence if they score more than 50% in the exam.

    In case if students fails to score more than 50% than they can give the exam again (one time) in order to get the Certificate of Excellence.

  • Are there enough job Opening for Digital Marketing Professionals?

    In today’s scenario almost every company investing major part of their marketing budget in Digital marketing, the number of job opportunity are exponentially increasing day by day.

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    There are certain websites rather international job portals like www.simplyhired.com, www.totaljobs.com, www.indeed.com, www.monster.com, www.seek.com.au, http://www.jobsite.co.uk, www.reed.co.uk etc where you can get idea about the types of job opportunities in abroad. They also tell you about and how many different companies offering good pay package for digital marketing professionals.

  • How much money , I can earn in a month & how much time to work in a day ?

    You can expect Rs.5000 to Rs.5, 00, 000/Month initially. Though earning will depend on your time and skill investment.

  • Do you provide placements?

    Yes, we do provide placements. You get placed depending on your performance.

  • Is this possible to do work from home after completing the course?

    Yes, of course after completing the course you can work from home or as a freelancer whatever you like. The most remarkable point is that not only you get the opportunity to work from home but you also earn a very good amount working from home.

  • What if I miss some lectures?

    In case you miss any of your lectures, you may attend the missed class in any other batch.

  • Do we get any course material for reference?

    Yes, we do provide training material but that would be the soft copies and the hard copies wherever required.

  • Can I get job assistance from your side?

    Yes we offer 100% Placement assistance with Assk interview letter at the time of joining

  • How is the Digital Marketing course different @ Assk?
    • Hands on training, with exposure to real clients and projects.
    • All trainers shall be Google / Facebook Certified.
    • Workshops by Google & Facebook Representatives
    • Paid Internship of Rs.5,000 /- per month to 8000-per month (2 Months & 3 Months Program)
    • Training on Proposal Writing | Communication Electives | Client Handling
    • Preparation & Assistance for Google | Youtube & Facebook Certification
    • 100% Placement assistance with Assk interview letter at the time of joining
  • What is the basic skill set required before enrolling me for the course?

    Basic computer knowledge along with proficiency in surfing internet , Ms Office,will be helpful in pursuing our course

  • Is there any flexible timing for working professionals ?

    Yes, we have both weekdays and weekend classes. We are flexible as per your needs so that you can manage both regular full-time job and class schedules.

  • Is Google certification part of the course?

    We prepare students for the Google certification exams.

  • Who are the instructors?

    We follow topic expert model of training. We invite digital marketing experts from various organisation to take the sessions as per their skill sets.

Advantage ASSK

  • How is the Digital Marketing course different @ Assk?
    • Hands on training, with exposure to real clients and projects.
    • All trainers shall be Google / Facebook Certified.
    • Workshops by Google & Facebook Representatives
    • Paid Internship of Rs.5,000 /- per month to 8000-per month (2 Months & 3 Months Program)
    • Training on Proposal Writing | Communication Electives | Client Handling
    • Preparation & Assistance for Google | Youtube & Facebook Certification
    • 100% Placement assistance with Assk interview letter at the time of joining
  • Who are the instructors?

    In case you miss any of your lectures, you may attend the missed class in any other batch.

  • Do we get any course material for reference?

    Yes, we do provide training material but that would be the soft copies and the hard copies wherever required.

  • Can I get job assistance from your side?

    Yes we offer 100% Placement assistance with Assk interview letter at the time of joining

Placement

  • Do you have any Placements department or a portal? How do I connect to the concerned people?

    Yes, we have a placement department. To connect to the concerned person you are given the details in the very first class after you join ASSK.

  • Is there a job gurantee?

    We can provide you with 100% job assistance but it is up to you how you perform in the interviews.

Corporate Training

  • Can I train my office employees through ASSK? How can that be done?

    Yes, under corporate training it is possible and that can be done easily.

  • How do I enroll large number of people for your course?

    For corporate training program, please reach to our helpline (+91) 9599086451 or drop us a mail on info@assk.in

How to Enroll

  • What are the methods of payment?

    You can pay online with a credit card, debit card, net banking or EMI option. You can also pay by Cash on cheque method for most of our courses.

  • Is the fee refundable

    No, the fee is not refundable in any case.

  • Can I pursue the program along with my job?

    Yes, absolutely! You can pursue the program along with your jobs. These digital marketing programs are meant to enhance your skill set for you to do better in your current job or switch to a better job if you want.

  • How can I register for the course?

    To get registered for the course you need to fill the application form and submit all relevant documents. You can fill the form in both the ways online or by physically visit the institute.

  • How do I become more employable after doing a course from ASSK?

    These courses are made reviewed by industry experts. They have given special inputs to enhance the quality of the courses and make them more relevant to the industry requirements. The courses tackle issues, situations and concepts, which are highly relevant in the industry. Therefore, when you pursue one of our courses, you stand assured that you will be learning only industry reviewed and highly relevant employable skills.

  • Do you give placements guarantee?

    We will provide you 100% placement assistance.

  • Where should I contact if I need assistance for some courses?

    You can contact at (+91) 9599086451 from Monday to Saturday between 9:30 am – 6:30 pm. You can also e-mail us at info@assk.in and we would revert to the queries within two working days. Enrolled users can write their queries or concerns at info@assk.in

  • Whom should I contact during non-office hours?

    Please send us an email with your query at info@assk.in for any queries related to the course.

  • Can I get to see a demo of the course?

    Yes, you can take a demo of the course before enrolling for the course. We generally conduct the free demo sessions on Saturdays or Sunday on almost every week.

  • How to choose from a number of courses available?

    ASSK provides high quality, industry relevant certificates in different courses. Depending on your interest and work field we help choose the best course meant for you.